Project overview Healesville Taxis is a local taxi company providing transportation services in and around Healesville, Australia. Their goal was to improve their digital presence, increase local engagement, and streamline...
Project overview Healesville Taxis is a local taxi company providing transportation services in and around Healesville, Australia. Their goal was to improve their digital presence, increase local engagement, and streamline the online booking experience. Contact Us Client Healesville Taxis project url healesvilletaxis.com.au Services provided PPC, SEO, Web Development, Graphic Design and SOME type of project B2C Challenges Faced by Healesville Taxis Prior to our engagement, the business struggled with Weak Online Presence Outdated or missing website and social profiles hurt visibility and credibility. Low Local Search Visibility Poor ranking in local search and Maps reduces customer reach and traffic.
No Brand Identity Incomplete or outdated profile limits trust, traffic, and local visibility. Weak Google Profile Incomplete or outdated Google My Business profile Solutions Delivered We rolled out a multi-phase optimization and advertising strategy: Phase 1 Migrated the website from OpenCart to WordPress/WooCommerce with custom UI/UX, improved product organization, mega menu, and mobile-first performance. Phase 2 Recently transitioned the store from WooCommerce to Shopify to ensure better scalability, speed, security, and reliability, enhancing the user experience and backend management. SEO Strategy Implemented site-wide optimization including technical SEO, on-page enhancements, local schema, and product-level SEO.
Google Ads Campaigns Launched and managed Shopping and Search ads targeting local and niche sports segments. Conversion-Focused Design Designed new homepage, banners, and product templates to boost AOV and reduce bounce rates. Social Media & Content Created visually aligned content for promotions, new arrivals, and engagement. Solutions Delivered WordPress Website Development Built a mobile-first responsive WordPress site Designed an intuitive booking interface with service and location filters Optimized the site’s speed, user flow, and CTAs to drive more conversions GMB Optimization & Local SEO Completed and optimized their Google My Business profile Uploaded high-quality service photos and local content Implemented on-page and local SEO practices to enhance map pack visibility Branding & Visual Strategy Designed a modern and professional logo and color scheme Ensured consistent branding across website and GMB Created social banners and branded icons Google Ads Campaign Set up and managed Google Ads campaigns targeting local ride search queries Created compelling ad creatives with clear CTAs Achieved strong CTR and increase in website traffic Results We Obtain Before our collaboration, The Balloon Company, despite its strong position in Eastern Norway, struggled to transfer its good reputation from the physical world to an effective digital presence.
SEO SEM .elementor-22766 .elementor-element.elementor-element-29160e6 > .elementor-container > .elementor-column > .elementor-widget-wrap{align-content:center;align-items:center;}.element
Get a free, no-obligation audit and proposal. We'll show you exactly what's holding your business back — and how to fix it.